See more article icon.

Fly-fishing insight that matters. We are a comprehensive resource for fly anglers, providing unbiased gear reviews, expert advice and exclusive partner deals through our membership.

See what people are saying about flylab

Man with redfish.
Fishing Start-up

“Love what you guys are doing with the product reviews–honest, informative, humorous, with an easy layout for readers to consume. Can’t wait to see how Flylab evolves.”

Women in boat on river.
Fishing Show Consumer

“So, you guys are industry experts telling us what you really think of gear? You don’t take any ad money from brands? You partner with the best fly shops to get us the gear with discounts? For about $100 a year? What’s the catch?” There isn’t any, Rachel.

Man tangled in fly line.
Flylab Member

“Brilliant idea–consumers need a reputable way to evaluate fly-fishing service providers, and the discount model is a no-brainer. Get a new fly rod and the membership basically pays for itself.”

Dashboard with fishing flies.
Flylab Member

“Companies and organizations are underestimating their consumers. They don’t think we’ll use their gear when it’s five degrees. They don’t think we’ll walk ten miles in their boots. They don’t think we'll use their rod more than a dozen times a year. Your reviews are built for today’s anglers.”

Man and woman standing next to river.

“I can’t tell you guys how badly unbiased gear reviews are needed, but you know that already. It feels like there are almost no legitimate reviews outside of the rod shoot-outs, and the search engines are driving everyone to the worst sites on the internet. This is a great solution.”

Two men walking through bushes.

“I can see a huge need for objective fly-fishing reviews, rather than another place for what amounts to an ad. I hope you guys are willing to publish the negatives. Nothing is perfect, so a review that points out weaknesses is always appreciated. When I see those reviews, I’ll know you’re serious.”

Brown trout underwater.
Flylab Member

“I love your objectivity, warts and all. So many fly-fishing reviews are manufacturer reps, shops reliant on manufacturers, or social media influencers trying to get free stuff. Finally, some consumer content I can trust.”

Woman rowing drift boat on river.

“Flylab should be game-changer for anglers and help them shop smarter. We're a 100% behind your mission.”

Wall of boat pictures from different Flylab members.

Elevate your fly-fishing game, become a member

For anglers serious about building their knowledge, gearing up for the season and discovering travel opportunities, the Flylab membership was created to be an indispensable value and resource.