Geartalk

Flylab Interview: Kyle Schaefer

The destination fly fishing lodge business is complicated–so many things need to line up to make a location truly viable.

News

Does Fly Fishing Need a Women’s Brand?

Founders trying to build in the fly-fishing space often describe the same problem Cassie Abel identified in bikes: gear designed for men and shrunk down and colored-up.

Profiles

Flip’s Final Gift

As I sit reflecting on the man from “My-am-uh” and the legacy he left, I begin to recall the outpouring of love and sentiment that came in the days after his death.

Cliff Watson, minding the nets in Bristol Bay, Alaska.

Welcome to The Rising

Thoughts on the culture of fly fishing from a Gen Z angler.

Skills

Fishing With Your Feet

Proper positioning–fishing with your feet–is an important part of skillful fly presentation.

Montana Brothers Rodworks 9-ffot, 4-weight fly rod.

Montana Brothers Rodworks: The Inside Skinny

You can’t put these rods in your fly shop. You can’t sell them online. You’d be insane to turn one over to a client in your drift boat…

Hand drawing of a fly box and man's hands.

News

Why Social Media Marketing in Fly Fishing is Dying

That’s because fly fishing is all about authenticity...

Mother's Day Caddisflies on a western river.

Bugs

A Fine Caddis Emergence

The strongest indication that fish are feeding on emerging caddis is the presence of rising fish with no insects apparent on the water…

Green Drake Parawulff sitting in some water.

Fly-tying Knowhow: Dubbing Skills

Most dubbing conversations start with material. Which is a reasonable place to start. It’s also the wrong place…